Business Standard

The beauty industry gets a makeover while DIY grooming gains popularity

The limited availability of salon services across the country has led to an increase in demand for DIY grooming products.

salon, make-up, cosmetics, beauty care, grroming
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Hairdressers love to flaunt their coloured hair and daring haircuts but are now forced to kit up fully. And customers who make regular trips to the salon to keep their flawless skin flawless have to literally mask their good looks.

Amrita Singh New Delhi
As soon as Haryana allowed beauty salons to open a couple of weeks ago, Sarthak Soni, 23, made an appointment for a haircut at Gurugram’s luxury Levo Spalon in Hotel Ibis. As Soni prepared to enter the salon in what he considered was full armour — mask and gloves — he was gently hosed down with a body-friendly disinfectant. Next, he was made to put on shoe-covers. The sight of beauty technicians and hairstylists in PPE (personal protective equipment), constant disinfection of instruments such as scissors and combs, and disposable neck-wraps and fresh towels impressed and further reassured Soni.
 

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