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B2B portal to educate SMEs over trading prudence

A b2b portal today conceded that chances of fraud in international trade transactions conducted online could not be discounted completely

Virendra Singh Rawat  |  Lucknow 

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Tradeindia.com, a business2business (B2B) portal, today conceded that chances of in international trade transactions conducted online could not be discounted completely.

The marketplace said prior due diligence, especially by small and medium enterprises (SMEs), was imperative to check potential trade transactions.

Tradeindia.com has planned to launch an extensive campaign from June 24 to educating SMEs in this regard.

“The enterprises should always confirm the Internet Protocol (IP) address to verify the actual location of the prospective client. Suppose, an inquiry mail suggests that the client is based in London, while the IP address confirms it was generated elsewhere, there is cause for concern,” Tradeindia.com founder & CEO Bikky Khosla told the media here.

He further suggested enterprises should get the credit report of the prospective partner from specialised agencies providing such services for a nominal fee.

“A mere search on an internet search engine about the company and its history is handy to prima facie determine its antecedents,” he added.

Meanwhile, the company has launched a new website getdistributors.com as a search-based online platform for companies and individuals seeking expansion of business by appointing or becoming distributors, franchisees or sales agents in India and abroad.

Khosla claimed that Tradeindia.com had over 2.4 million registered users, of which almost 90,000 were based in Uttar Pradesh. These comprise manufacturers, suppliers and traders.

Tradeindia.com, promoted by Infocom Network, was established in 1990. Headquartered in New Delhi, the company has 35 branch offices in India.

First Published: Fri, June 14 2013. 17:30 IST
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