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Market Xcel enters the big Data Analytics Arena

ANI  |  New Delhi [India] 

Market Matrix Pvt. Ltd. has forayed into Big - a field that presents massive opportunities for the Research Industry by deploying smart in maneuvering and interpreting mammoth to create fruitful insights for clients.

(CEO, Market Xcel) said, "is Big The bigger the data sets, the better the predictions. Data analytics, and are already transforming various industries. In the future, every point that has the capability to generate data will be predictable with the highest possible accuracy, in almost real time. The market is huge, the data is abundant, and the future is predictable."

In the rapidly changing times, there is a continuous onslaught of data and companies across the globe have recognized the need to proactively elicit useful information to formulate future smart strategies and are thus investing heavily on such services.

(Sr. VP Research), "is also smart data that accelerates decisions giving more power to the marketers for end to end transformative impact. Be it consumer sentiments, the HR practices or spotting gaps in Marketing, data science plays a critical role."

With data explosion from all directions, can provide a visionary approach to business growth and holds special relevance for organisations across various industries. Leaders can take advantage of this evolved environment and make sound business decisions by predicting behaviour patterns and trends deduced from well-analysed data.

For successful execution of Big Data projects, a Big Data Analytics wing has been set up by Market The team includes Data Scientists and Consultants who are well versed with the nuances of Big Data Analytics and decipher patterns within the existing Big Data using smart analytics (hypothesis testing, regression analysis and data modelling to visualize and condense vast patterns) to interpret them for predictive modelling.

"This new initiative is to complement our services portfolio for our existing and prospective clients from across the globe. We are on a digital transformation journey, and shall offer enough insights based on data, enabling clients to make well-informed decisions," added Ashwani.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Sat, July 14 2018. 13:15 IST