Anupamaa label goes global

Designer Anupamaa Dayal, whose label Anupamaa is known for it's traveller-vibe look, has now gone global with the launch of its www.anumapaa.com site.

The e-commerce project has been launched to reach a wider and more global audience.

"The brand ANUPAMAA has always gone across geographical and cultural boundaries. We are delighted to announce that we are now live with our brand new e-commerce website," Dayal said in a statement.

The collection available online contains fashion pieces like palazzo pants, crop tops and Indian wear.

Prices start from Rs.5,200.