A mega ride

Ola's e-scooter plans can disrupt the two-wheeler market

The launch of three electric scooter models, two from ride-hailing company Ola and one from start-up Simple, can substantially disrupt the two-wheeler market. Ola’s plans are gigantic — it is targeting sales of 500,000 units in the first 12 months and intends to ramp up annual capacity to 2 million, which would make it one of the biggest manufacturers in the world. If Ola achieves the scales it is targeting, it will give a push to develop charging infrastructure. Policy will have to be supportive to make the venture successful. Both companies have priced their respective vehicles near the Rs