Business Standard

Building a culture of success

Why we need Silicon Valley's sharing spirit in India


Alok Kejriwal
In 2008, while scaling Games2win, my fourth start-up, my partner and I encountered a terrifying problem. Almost all our online games (made in Adobe Flash) were getting stolen from our websites by pirates across the world. Our revenues evaporated, and we felt utterly helpless. Just then, a new innovative company called Mochi Ads from San Francisco developed a technology that helped track such pirated games. We innovated on their idea and created an ad solution inside our games that would travel with our games and remain "invisible" until the pirate sites actually launched our games. Our technology was called "Invizi-Ads".
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of or the Business Standard newspaper

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First Published: Jul 31 2019 | 9:30 PM IST

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