The state has put the districts on high alert and asked the authorities to evacuate those living in low-lying areas and in 'kutchha' houses along the coast.
"Zero casualty is part of the state government's disaster management policy. Stocking of food and shifting of people to cyclone shelters are also included in the policy," Chief Secretary A P Padhi told PTI.
During previous cyclones such as Phailin in 2013 and Hudhud in 2014, the government had ensured zero casualty and earned laurels from the United Nations for successful disaster management.
He said the IMD has forecast wind speed to be 100 to 110 kmph with gusting to 125 kmph. The MeT office has also mentioned that the cyclone Titli will further intensify into a severe cyclonic storm Wednesday.
The chief secretary said the cyclone was likely to make landfall early on Thursday morning.
Meanwhile, the India Meteorological Department (IMD) issued a red alert in Odisha for Wednesday and Thursday, forecasting "heavy to very heavy rainfall" at several places and "extremely heavy rainfall" at isolated areas in the state.
The government has ordered closure of schools, colleges and anganwadi centres in Gajapati, Ganjam, Puri and Jagtsinghpur from Wednesday.
Meanwhile, Deputy Special Relief Commissioner
P K Mohapatra said around 300 motor boats have been arranged to assist in the rescue operation.
All the 879 cyclone and flood shelters have been kept in a state of preparedness, the officer added.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)