Mahindra Agri Solutions (MASL), the fully-owned subsidiary of Mahindra & Mahindra, is planning to open 40 fruit outlets branded as 'Saboro Lounges' over the next 3-4 years.
"Saboro Lounge is a manifestation of our commitment towards providing high-quality, healthy food to Indian consumers, while ensuring it satisfies their taste needs. And what's more is customers can also avail the high quality premium Saboro fruits at the Saboro Lounge. We inaugurated our first Saboro Lounge in Mumbai, we are planning to open three this year, two in Mumbai and one in Indore," MASL Managing Director and CEO Ashok Sharma told PTI here.
The company has set a target of opening 40 Saboro Lounge in next 3-4 years, which will be mix of both MASL-owned and franchised.
This expansion of Saboro Lounge will be in Mumbai, Bangalore, Indore and Pune and will mainly offer an interesting, modern and tasty range of handcrafted cold pressed juices, smoothies, salads, refreshments and desserts made with the most nutritious ingredients, he said.
"Our stringent procurement process and systems, adhering strictly to our Mahindra Quality Standards (MQS), will ensure what we serve is made only from the freshest and responsibly-sourced ingredients," Sharma said.
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