Beauty accessory and appliances brand Vega has roped in Bollywood actress Sonam K Ahuja as its brand ambassador.
As part of this association, Sonam will feature in the latest TV campaign of Vega.
"We all are extremely happy with Sonam 's association with Vega. Her fashion and style complements the personality of the brand and the campaign perfectly," Vega Industries Director Sandeep Jain said.
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Mysore Deep Perfumery eyes intl markets
*Mysore Deep Perfumery House, which sells incense sticks under the brand name Zedblack, is eyeing overseas market as it plans to open office in Nepal and the US, the company said in a statement.
Besides, it is enhancing the capacity by setting one more unit in Madhya Pradesh. The company rolls out 8 billion sticks a year.
"We are setting up one more state-of-the-art factory at Indore (MP) which is about 2.5 lakh sq ft to be operational by September 2018. This would increase our production capacity by 40 per cent and provide employment to 1,000 women from MP," said Director Ankit Agrawal.
The incense sticks market in India is of around Rs 5,000 crore.
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