The overall awareness of the cloud among Indian micro, small and medium enterprises (MSMEs) is only 2 per cent, of which the share of companies adopting cloud services is just 4 per cent.
These are the findings of a study conducted by IMRB and the Confederation of Indian Industry (CII). The study reveals that MSMEs look at the cloud as an innovative concept, but have concerns around data security, especially in businesses like IT/ITES and banking, financial services and insurance.
The CII-IMRB study involved face-to-face interviews with over 8,000 respondents across 22 cities in India. The respondents were primarily IT decision makers or those responsible for the IT function in the organisation.
An enabling environment needs to be built, it says, in order to give MSMEs the confidence to invest.
Several MSMEs have already moved some of their non-core functions to the cloud and are reaping benefits of lower capital expenditure and higher uptime, which is helping them focus on business growth, the study reveals.
