Direc Tv In Parleys With Modis To Kick Off Home Beaming

The service plans to target rural India where cable and satellite TV penetration is still low compared with the urban areas.

Though a memorandum of understanding which Direc TV had with the K K Modi group is on the verge of lapsing, it is likely to be revived as Hughes wants to keep its relationship with the Modis alive.

The US-based company is scouting around for other Indian collaborators too in addition to the Modis.

Robert A Bushnell, director of Direc TV for India, did not confirm or deny his company's moves to launch a DTH network in the country and the likely Indian partners.