China’s men’s national team has played in just one World Cup, in which it finished 31st out of 32 teams. But the nation is playing an essential role in righting the financial ship of FIFA, the governing body for world soccer that has struggled to regain the trust of Western companies in recent years.
According to FIFA financial documents reviewed by The New York Times, the 2018 World Cup that kicks off Thursday in Moscow is set to generate $6.1 billion in revenue — 10 per cent more than FIFA had estimated for the tournament and $1.3 billion more than the

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