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A matter of volume: Threat from mid-priced Chinese phones hangs over Apple

Wall Street analysts have expressed concerns that slower overall smartphone sales will make it harder for Apple to hold smartphone market

Reuters  |  San Francisco 

A raft of profit warnings from Apple Inc suppliers this week has fuelled investor concerns that iPhone sales, in terms of volume, have hit a wall that could spell trouble for the company's plans to make services its main pillar of growth. For the past year, investors had largely been willing to overlook stagnating unit sales of the iPhone because average selling prices kept rising. But it now faces fierce competition from mid-priced phones from makers such as Xiaomi Corp. Apple has often stated its plan to increase its revenue from paid services, such as Apple Music and ...

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First Published: Thu, November 15 2018. 05:03 IST
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