Tesla Inc. Chief Executive Elon Musk jolted the automotive world last year when he announced the company’s new vehicles would come with a hardware upgrade that would eventually allow them to drive themselves.
He also jolted his own engineering ranks.
Members of the company’s Autopilot team hadn’t yet designed a product they believed would safely and reliably control a car without human intervention, according to people familiar with the matter.
In a meeting after the October announcement, someone asked Autopilot director Sterling Anderson how Tesla could brand the product “Full Self-Driving,” several employees recall. “This was Elon’s