Page 24 - Supplements

Social media platforms offer new rules to brands for online advertising

Twitter, Facebook, LinkedIn ask brands to mind the tone and pitch while keeping their ads simple, factual and humane

Lizol, Dettol, Lifebuoy add gloss and sparkle with celebs, TikTok stars

Celebrity couples to TikTok stars, disinfectants and cleaning agents are turning every famous face on the block to add gloss and sparkle to their brands

How brands are adopting creative ways to communicate amid Covid-19 lockdown

The problem is deep, if one were to look at the consumer responses to a recent study from Kantar to assess how they expected businesses to act during the coronavirus pandemic

The rise of DMart's Radhakishan Damani, who got richer during lockdown

Educated in Mumbai, where his father worked on Dalal Street, Damani dropped out of college after studying commerce for a year.

Raghubir Yadav's mellow dramatic journey from theatre to web series

Ranjita Ganesan traces Raghubir Yadav's journey, from a travelling theatre company to television, cinema and his first web series

CHESS #1398

Magnus Carlsen leads in the ongoing Magnus Carlsen Invitational.

A global disaster reminds us of the value of our village crafts economy

It takes a global health disaster to remind us of the value of crafts production in villages, of things made by hand. Jaya Jaitly on why we should look seriously again at traditional knowledge

Cruise along safely in the Kia Carnival, a suitable car for these times

One-touch door opening and space that allows for adequate physical distance make the Kia Carnival a suitable car even for these times, writes Pavan Lall

From Saigon to the suburbs

Sigh, Gone is Tran's first book, a recollection of his childhood growing up in Carlisle, Pennsylvania, after his family's escape from Saigon right before the fall in 1975, when he was a baby.

The Minority Conundrum: Thought-provoking essays on minority rights

A thought-provoking set of essays examines minority rights in the light of secularism and nationalism, both of which are foundational to the vision of the Indian republic, says Chintan Girish Modi

The Willoughbys offers a sharp, entertaining take on messed-up families

The Willoughbys is based on Lois Lowry children's book about siblings.

The Last Dance is a very watchable docu on Michael Jordan's Chicago Bulls

There's a new ESPN documentary out on the Chicago Bulls of the 1990s and, of course, its superstar, Michael Jordan. Watch it, says Dhruv Munjal

Major galleries create a joint online platform to continue celebrating art

The online exhibition platform, In Touch, in its first outing features artists represented by 10 prominent galleries in Delhi, Mumbai, Bengaluru, Kolkata and Dubai.

Dealing with lockdown with lessons from the seventies and eighties

We didn't live in a time when plumbers and electricians were a phone call away, or could be summoned through fancy new home services apps

Zooming in on lessons

The Daily Dose Red 2016 from Wine Park is a 100 per cent Cabernet Sauvignon that uses organic grapes from a single vineyard in Solapur, Maharashtra

You can still have a big fat wedding. Tip: Get a fast internet connection

The biggest hurdle with online weddings is convincing family elders to forgo their ideas of a grand event

As brands look to shed millennial track, ad strategy to go for an overhaul

Advertisers need a new script when the economy kicks back into a new normal; family, health and affordability will dominate the narrative say marketers

Coronavirus spoils the show for media and entertainment business

The industry is at the cusp of a transformation, according to an EY report that came out in the early weeks of the Covid-19 onslaught

Companies shift focus on reskilling workforce for post-Covid world

With job losses and redundancies looming large, firms have taken to the idea of reskilling their workforce with gusto

Mother tongues revisited

A project named Mother Tongue Twisters run by poet Mohini Gupta aims to create contemporary poetry for children in Indian languages