Consumer durables industry coming back in terms after the setback of pandemic, says Vishal Bhola
Consumer durables maker Whirlpool of India on Thursday said it expects domestic washing machines market to grow in double digits in the next 2-3 years with a rise in demand for mid and premium products. However, the company's entry level segment is struggling at present. The company, which has forayed into the front load segment of washing machines with its new XpertCare range, is aiming to have a higher growth rate than the industry volume growth, Whirlpool of India Managing Director Vishal Bhola said. In the last two years, the market has been very volatile but the expectation is that in the next two to three years, the washing machines segment will grow in double digits, he said here in an interaction. The Indian washing machine market is estimated to be around 60 lakh units this year. For the company, he said, "We want to grow ahead of the industry." With Whirlpool of India entering into the front load washing machines category, which accounts for 30 per cent of the total mar
Demand for consumer goods, automobiles, white goods has been holding momentum, which should translate into good credit off take for consumer financiers this festive season, analysts said
This will impact the flow of finished products into the Indian market, unlike last year, this impact will be felt post Diwali
Despite increasing margin pressure, the consumer durables sector is likely to witness a double-digit volume growth, pushing its revenue up by 15-18 per cent to Rs 1 lakh crore this fiscal, according to a report. According to the report, a 10-13 per cent spike in demand/volume, which will be driven by both urban and rural segments -- led mostly by the AC and refrigerator segments, though rural demand will come into play in the second half of the fiscal. The industry had crossed the pre-pandemic mark in value terms last fiscal, and this fiscal, it will scale past the pre-pandemic volume mark by 3 per cent, a Crisil report said on Wednesday. The Crisil report said a 10-13 per cent spike in volume will boost the top-line of the sector by 15 to 18 per cent this fiscal, taking past the size of the durables industry to over Rs 1 lakh crore, which will be 3 per cent above the pre-pandemic size. However, margins are under pressure given the run-away commodity prices of inputs like copper, .
The consumer durables sector's revenue in India is likely to grow 15-18 per cent to Rs 1 trillion in the current financial year on back of 10-13 per cent increase in volume, CRISIL said in a release
Hypercompetition, high-cost inventory, and volume-over-margins delay gains
Given raw material pressure, margin trend is another factor
The impact will be seen with a lag and will help only partially
The first of a four-part series looks at its impact on consumer durables
After two bad summers, the consumer durable sector is seeing signs of recovery this year. But the soaring inflation can cap the overall demand. Find out if you should bet on consumer durable stocks
The depreciating Indian rupee against the US dollar has put woes on manufacturers as imported components have become costlier, with the industry largely being dependent on imports for key components
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Consumer durable companies in India have stocked up on components, but inventory could start to dry-up from mid-May onwards.
CAIT said it is a myth that about 3,000 big brands of corporate houses are catering to the needs of the people of the country
The last of the five-part series looks at why durables companies are planning to raise prices by up to 15%
Freight costs had only recently started to stabilise, which were on the rise during the pandemic.
Consumer durables market is however expected to return to normal this summer as demand increases post omicron chill.
Volumes were also under pressure as consumers cut back spending on high inflation
Govt's PLI sops encourages Adani, Jindal to show interest in VIL's consumer durable business