The new update, packing AI features, for Snapchat will roll out in the coming months and will be available first to Snapchat Plus subscribers
In India, Snapchat boasts of a 200 million strong user base. A recent YouGov survey revealed that in Bengaluru, 85 per cent of Snapchatters use the app daily
The owner of Snapchat is cutting approximately 10 per cent of its worldwide workforce, or about 530 employees, the latest tech company to announce layoffs. Snap Inc. said in a regulatory filing that it currently estimates USD 55 million to USD 75 million in charges, mostly for severance and related costs. It expects the majority of the costs to be incurred in the first quarter. This isn't the first time Snap has eliminated jobs. The Santa Monica, California-based company announced in August 2022 that it planned to cut about 20 per cent of its global workforce. In the third quarter of 2023, it began winding down its AR Enterprise business, which included reducing its global employee headcount by approximately 3 per cent, according to a regulatory filing. There are 406 million daily average users that use Snapchat every day, on avarege, according to Snap's website. It has more than 5 million Snapchat+ subscribers. Snap is among several in the tech industry announcing layoffs. Micros
Social media giants like Instagram, X (formerly Twitter) and Snapchat collectively gained nearly USD 11 billion in advertising revenue in 2022 from users younger than 18 years, according to a new US-based study. Researchers said that approximately 30-40 per cent of the advertising revenue generated by Snapchat, TikTok and YouTube was attributable to young people. They found that while among users aged 12 and under, YouTube derived the greatest ad revenue of about USD 1 billion in 2022, among those aged 13-17 years, Instagram generated the highest revenue of about USD 4 billion. The team led by the Harvard T.H. Chan School of Public Health, Harvard University, also found that from users aged 13-17 years, TikTok derived USD 2 billion and YouTube USD 1.2 billion in 2022, suggesting that these platforms have "overwhelming financial incentives" in continuing to delay meaningful steps to protect children against the harms of using social media. The researchers said that while these socia
Snapchat has announced that it will allow Plus subscribers to edit and share AI generated images as regular Snaps
The platform requires teens to be Snapchat friends or have phone book contacts with another user before they can begin communicating
Under a new operational structure, the growth, market development, partnerships, content and creator ecosystem teams of Snap in India will now report directly to Trivedi
Amid gains in megacap tech stocks, Meta has soared 161% this year, second only to Nvidia Corp. among components of the Nasdaq 100 Index
Visual messaging app Snapchat has crossed 200 million monthly active users mark in India and 120 million of them watch content on the platform, parent firm Snap Inc said on Tuesday. The company on the occasion announced the launch of an experimental AI-powered chatbot customised for Snapchat, My AI, that can recommend birthday gift ideas, plan a trip for a long weekend or even suggest a recipe for dinner. "Snapchat reaches over 200 million monthly active users in India," Snap Inc said in a statement. The visual messaging app has over 750 million monthly active users globally comprising 90 per cent of users in the age bracket of 18-24 years. "I am thrilled to have joined Snap at a time where the momentum among our Indian community has never been stronger. We see incredible potential for partners, creators and brands to build communities and businesses on Snapchat, and we couldn't be more excited about our future. "Young India has particularly valued the healthy and private environm
Snapchat has announced to roll out its AI chatbot called 'My AI to all users globally with new features for a better way to chat with your friends
The growth has exceeded the company's expectations and includes the addition of about a million paying users in the past 11 weeks, Snap said Wednesday
As a result of learning, the company has shared an update on some of the safety enhancements and said to launch a few tools to keep the AI responses in check
Snap, the parent company of Snapchat, has launched a new business unit that will offer its augmented reality (AI) solutions to retailers and businesses so they can integrate them into their apps
Snap, the parent company of Snapchat, has rolled out a new feature for Family Center, called "Content Controls", which will allow parents to limit the type of content their teens watch on the app
The company said that users can take a break with a new feature the platform is testing to let you reignite the spark and restore one Streak for free with just one tap
The "My AI" chatbot is available as an experimental feature for Snapchat+ subscribers and will be rolling out this week, the company said in a blogpost on Monday
Snap, the parent company of Snapchat, is reportedly planning to unveil its new 'augmented reality (AR) for businesses' project, at its annual developer summit in April or perhaps even sooner
Snapchat has crossed over 750 million monthly active users, its parent company Snap announced on Friday.
The company announced the change on its support page for Snap Camera and said that the application will "no longer be available to use or download" later this month
The company hopes that the feature will help developers to make money and motivates them to keep building