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Kamdhenu to launch high quality VOC-free paints

Press Trust of India  |  New Delhi 

With an aim to capture a bigger pie in the domestic paints market, housing Kamdhenu today said it has joined hands with Spanish firm to launch high quality, eco-friendly volatile organic compound (VOC) free paints in "I see a market for this kind of product in These paints are free of emission and are eco-friendly and absorbs carbon dioxide from air due to its lime and graphene- based properties," Kamdhenu CMD told is a leading global manufacturer. Under this tie-up, these products will be exclusively imported and marketed by in India, he said. The Indian market is of over Rs 60,000 crore and will grow to Rs 70,000 crore in 2019-20, so Kamdhenu wants to grab this opportunity and put with itself a larger slice of it, he said. He further said that "these products are 'cradle-to- cradle' certified under gold level which is the highest certification from any agency in the world". The company is already into but this kind of product was not part of its product mix earlier.

Kamdhenu will use its strong network of dealers spanning across to tap the growing demand for high quality, easy-to-use, safe and eco-friendly paints in the country, Agarwal said adding there are about 4,000 dealers. "We are glad to be associated with for the launch of such product in These paints are free from various harmful and substances such as formaldehyde, benzene, etc," Gian Carlo, Director, Graphenstone, said. Kamdhenu-range of products are non- toxic, free of emissions, have no odour and can be tinted to any colour with non-toxic tints, he said. "These are produced from fewer than 250 chemical components and more than 98 per cent of these are derived from plant sources and minerals. The raw materials are also low in toxic substances, renewable and feature a low environmental footprint," he added.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Fri, January 12 2018. 17:30 IST
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