Google bets big on SMEs; sets up call centre in Hyd

Focussed on the (SMEs), search engine giant today said it has set up a in Hyderabad to expand its reach for offering across the country.

Google, which offers online advertising solutions under 'AdWords', already has a call centre in Delhi.

"The idea is to help them (SMEs) learn how to manage advertising campaigns online and grow their businesses by using our platform," Google India Head (Online Sales) Sridhar Seshadri told reporters here.

The new call centre in Hyderabad will provide regional language support in Telegu, Tamil, Kannada and Malayalam, he added.

The centre would help customers set up their advertisements on Google and provide assistance on various aspects in the said languages, including payment plans.

Google will also add Bengali, Oriya, Gujarati and Marathi language capabilities over the next few months.

In Q3 earnings, Google reported $4.83 billion revenue globally from Google-owned sites, which includes ads on google.Com and local domains.

Though Seshadri declined to comment on the revenue contribution from the SMEs, he said about two-thirds of the growth was being driven by this segment.

The company has also launched a new training program 'Google Engage', which is designed to help individuals and businesses engaged in offering web-related services to customers locally.

"We will partner with businesses which specialise in providing online services to train people on setting up their online presence," he said.

Seshadri said there are over 35 million in the country.

"India is a strategic market for Google. We are looking to significantly invest in our efforts to maximise our reach and educate the Indian SMEs to gain from the benefits of online advertising," he added.

image
Business Standard
177 22
Business Standard

Google bets big on SMEs; sets up call centre in Hyd

Press Trust of India  |  New Delhi 



Google

Focussed on the (SMEs), search engine giant today said it has set up a in Hyderabad to expand its reach for offering across the country.

Google, which offers online advertising solutions under 'AdWords', already has a call centre in Delhi.

"The idea is to help them (SMEs) learn how to manage advertising campaigns online and grow their businesses by using our platform," Google India Head (Online Sales) Sridhar Seshadri told reporters here.

The new call centre in Hyderabad will provide regional language support in Telegu, Tamil, Kannada and Malayalam, he added.

The centre would help customers set up their advertisements on Google and provide assistance on various aspects in the said languages, including payment plans.

Google will also add Bengali, Oriya, Gujarati and Marathi language capabilities over the next few months.

In Q3 earnings, Google reported $4.83 billion revenue globally from Google-owned sites, which includes ads on google.Com and local domains.

Though Seshadri declined to comment on the revenue contribution from the SMEs, he said about two-thirds of the growth was being driven by this segment.

The company has also launched a new training program 'Google Engage', which is designed to help individuals and businesses engaged in offering web-related services to customers locally.

"We will partner with businesses which specialise in providing online services to train people on setting up their online presence," he said.

Seshadri said there are over 35 million in the country.

"India is a strategic market for Google. We are looking to significantly invest in our efforts to maximise our reach and educate the Indian SMEs to gain from the benefits of online advertising," he added.

RECOMMENDED FOR YOU

Google bets big on SMEs; sets up call centre in Hyd

Focussed on the small and medium enterprises (SMEs), search engine giant Google today said it has set up a call centre in Hyderabad to expand its reach for offering advertising solutions across the country.

Focussed on the (SMEs), search engine giant today said it has set up a in Hyderabad to expand its reach for offering across the country.

Google, which offers online advertising solutions under 'AdWords', already has a call centre in Delhi.

"The idea is to help them (SMEs) learn how to manage advertising campaigns online and grow their businesses by using our platform," Google India Head (Online Sales) Sridhar Seshadri told reporters here.

The new call centre in Hyderabad will provide regional language support in Telegu, Tamil, Kannada and Malayalam, he added.

The centre would help customers set up their advertisements on Google and provide assistance on various aspects in the said languages, including payment plans.

Google will also add Bengali, Oriya, Gujarati and Marathi language capabilities over the next few months.

In Q3 earnings, Google reported $4.83 billion revenue globally from Google-owned sites, which includes ads on google.Com and local domains.

Though Seshadri declined to comment on the revenue contribution from the SMEs, he said about two-thirds of the growth was being driven by this segment.

The company has also launched a new training program 'Google Engage', which is designed to help individuals and businesses engaged in offering web-related services to customers locally.

"We will partner with businesses which specialise in providing online services to train people on setting up their online presence," he said.

Seshadri said there are over 35 million in the country.

"India is a strategic market for Google. We are looking to significantly invest in our efforts to maximise our reach and educate the Indian SMEs to gain from the benefits of online advertising," he added.

image
Business Standard
177 22

More News

  • Coolpad Mega 2.5D Coolpad Mega 2.5D: A pocket-friendly launch
  • Need something? Consider it done Need something? Consider it done
Widgets Magazine

Compare mobiles

SELECT ANY 3 MOBILES TO COMPARE

Widgets Magazine

Upgrade To Premium Services

Welcome User

Business Standard is happy to inform you of the launch of "Business Standard Premium Services"

As a premium subscriber you get an across device unfettered access to a range of services which include:

  • Access Exclusive content - articles, features & opinion pieces
  • Weekly Industry/Genre specific newsletters - Choose multiple industries/genres
  • Access to 17 plus years of content archives
  • Set Stock price alerts for your portfolio and watch list and get them delivered to your e-mail box
  • End of day news alerts on 5 companies (via email)
  • NEW: Get seamless access to WSJ.com at a great price. No additional sign-up required.
 

Premium Services

In Partnership with

 

Dear Guest,

 

Welcome to the premium services of Business Standard brought to you courtesy FIS.
Kindly visit the Manage my subscription page to discover the benefits of this programme.

Enjoy Reading!
Team Business Standard