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iPhone X debut: Should Apple worry as model 7 outsells 8 in US?

While iPhone 8 starts from $699 in the US, iPhone 7 is retailing from $549 after a price cut


Apple Inc’s older iPhone 7 models are outselling the recently launched iPhone 8 ahead of the early November debut of the premium iPhone X, broker KeyBanc Capital Markets said, citing carrier store surveys. Traditionally, new editions of the iPhone have sold quickly as fans queue for the latest upgrade, but early surveys have added to chatter that the iPhone 8 is not proving as popular as its predecessors. US wireless carrier AT&T said last week its third-quarter postpaid handset upgrades were fewer by nearly 900,000 from a year ago, and brokerage Jefferies attributed ...

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First Published: Tue, October 17 2017. 09:07 IST