Amazon and Jeff Bezos have been the subject of multiple books and newspaper and magazine articles. When you have built the world’s biggest online retailer plus cloud platform business, been the richest man for several years in a row, you are bound to be chronicled everywhere.
Most of the business writing has focused on either the Amazon journey or Mr Bezos and his management style. Even the books focusing on Amazon have largely tried to decipher what are the principles and the management style that helped him build such a juggernaut. Similar books are written about every successful entrepreneur, superstar manager or iconic business. Authors try to pin down the four or five things that other CEOs or entrepreneurs can copy.