BookMyShow has acquired Hyderabad-based online ticketing platform MastiTickets in all-cash deal. The acquisition includes transfer of all its key assets along with existing cinema partnerships in Telangana and Andhra Pradesh.
This is the fourth acquisition of the company. Earlier, it bought Chennai-based online ticketing player TicketGreen; acquired a majority stake in Bengaluru-based social media analytics start-up Eventifier and another Chennai-based fan relationship management (FRM) solutions provider Fantain Sports.
"The acquisition of MastiTickets fit perfectly into our expansion strategy. Hyderabad has been a high performing market for us and now with combined forces, we offer a superior user experience in Telangana and AP.

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