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Demonetisation over, companies eye bigger slice of consumer's wallet

From retail to electricals, companies seek a bigger foray into consumer goods

Demonetisation over, companies eye bigger slice of the consumer’s wallet
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FMCG

Viveat Susan Pinto Mumbai
India’s robust consumption story has prompted several firms to target a larger share of consumers’ wallet. As Indians put demonetisation behind them and the economy gears up for the Goods & Services Tax regime, companies from retail to electricals to manufacturing are looking at a bigger foray into consumer goods.

The RP-Sanjiv Goenka Group, which operates around 121 stores under the Spencer’s Retail brand, plans to launch an entire range of fast-moving consumer goods (FMCG) in the next few months. 

The foray will include products in personal care, health care, and food & beverages at an investment of Rs 10,000