Business Standard

Govt's e-commerce portal asks sellers to specify country origin of products

Decision comes as India and China try and defuse their military standoff at the Ladakh border.

Consumer discretionary firms are pulling out all stops to grab a share of the consumer’s wallet as shopping gains speed after almost two months
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Small trader body Confederation of All India Traders welcomed the move

Neha AlawadhiSubhayan Chakraborty New Delhi
The government's e-commerce platform has made it mandatory for sellers to specify the country of origin while registering new products on the portal.

The demand for specifying country of origin of products sold online has been gaining ground as India and China clash at the Ladakh border.

Domestic traders’ associations have been at the forefront of these demands, while rising nationalist sentiment, especially on the social media platforms, has called for boycott of China-made products and services.

Now, the commerce & industry ministry has mandated that the Government e-Marketplace (GeM), which has seen Rs 55,048 crore worth of transactions till now, adopt this

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