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Mahindra Two Wheelers aims to reduce losses to below Rs 1 billion in FY18

Working on a recovery plan through cost rationalisation and move towards premiumisation

Sohini Das  |  Ahmedabad 

Mahindra Two Wheelers Ltd (MTWL), the ailing subsidiary of Mahindra and Mahindra, is trying to re-invent itself and come back on the growth path - for starters, it aims to reduce its losses in this financial year to sub Rs 1 billion levels (from a Rs 4.71 billion in FY17).

Besides planning to launch new variants of its premium bike Mojo in the coming quarters, it has got a brand new BSA bike in the works apart from a Jawa motorcyle (expected in FY19). Mahindra's two-wheeler business that started with the acquisition of Kinetic Motor Company's assets in 2008, has seen falling ...

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First Published: Sat, January 20 2018. 21:32 IST
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