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Musk's top-down approach will harm Twitter, says Manish Maheshwari

Large platforms can also go into exponential decay if the network effect stops working in their favour, Maheshwari said

Manish Maheshwari, Former Twitter India Head
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Manish Maheshwari, Former Twitter India Head

Shivani Shinde Mumbai
Manish Maheshwari, former India head of Twitter, has been following Elon Musk’s actions closely. As an old timer, Maheswari believes that some of the business decisions may be good but the top-down approach of Musk will harm the company. In an interview with Shivani Shinde, he talks about some of the business decisions Musk has taken and whether other platforms have the potential to dethrone Twitter. Edited excerpts:

What do you make of some of the actions taken by Musk?

There is clearly a lot going on there and everyone is keen to know the next development at Twitter. But

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First Published: Nov 22 2022 | 9:21 PM IST

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