 "khichdi")
Ride-hailing firm Ola is witnessing a huge recovery for its newly formed food business amid the coronavirus (Covid-19) pandemic. The recovery comes on the back of the gradual unlocking of the economy as restaurants open up for business and fears of catching the virus from delivered food recede.
The SoftBank-backed company said that its flagship food brand ‘Khichdi Experiment’ has clocked over 1 million orders in less than a year despite the Covid-19 pandemic.
“It has become one of the fastest-growing brands on all platforms,” said Pranay Jivrajka, chief executive officer (CEO) at Ola Foods. “We have been able to
