With $200-mn market value, world's best-performing retail store is in India

V-Mart's shares surged more than 10-fold since IPO in 2013

The allure of India’s consumer stocks is getting stronger.

Jefferies India Pvt. joins a growing chorus of bulls on the producers of staples and branded goods. Its picks in the sector include V-Mart Retail Ltd., whose stock-market performance has made the company the world’s best-performing department stores chain this year, according to data compiled by Bloomberg.

Shares of V-Mart, which runs medium-sized stores that sell clothes, accessories, footwear and everyday staples, have risen 10-fold since they began trading in February 2013. While equities have been whipsawed for much of this year, the company’s shares are up 47 per cent -