With $280 mn war chest, Udaan to fight Flipkart and Amazon in little India

The B2B e-commerce startup, backed by investors such as Lightspeed, DST Global and Tencent, plans to further increase warehousing capacity equal to around 875 football fields

After raising mega funding from investors like Lightspeed, Yuri Milner’s DST Global and Tencent, Udaan is gearing up to take on Amazon and Flipkart by making deeper inroads into Bharat (tier 2 and tier 3 cities and rural India). 

The Bengaluru-based business-to-business e-commerce startup is strengthening its tech-enabled and cost-effective supply chain and logistics platform to tap small businesses including kiranas in small towns and cities and rural parts of the country. It is expanding the selection of products and categories available on Udaan and improving user experience. The firm is also expanding small and medium enterprise financing capabilities.

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