Crypto boom over, blockchain startups tap Nobel winners to stay in business

Covee Network is the latest venture to announce a partnership with an economist of the highest standing, Alvin Roth who shared the economics Nobel in 2012

With cryptocurrency mania over for now, blockchain startups need to dig a little deeper to attract attention. Their latest secret weapon: Nobel laureates.

Covee Network is the latest venture to announce a partnership with an economist of the highest standing: game-theory and market design expert Alvin Roth, who shared the economics Nobel in 2012. Prysm Group is borrowing the brain -- and name -- of Oliver Hart of Harvard University, a 2016 co-laureate; and Cryptic Labs LLC has partnered with both Eric Maskin -- who shared the prize in 2007 -- and Christopher Pissarides -- a 2010 co-laureate.

A year