BSP bets on door-to-door campaigning instead of media blitz in elections

The BSP has asked supporters to shun television for the entire duration of the election due to the alleged biased coverage on news channels

Hari Krishna Gautam, Lucknow district president of the Bahujan Samaj Party (BSP), has been working almost 16 hours a day over the past few months for the 2019 Lok Sabha polls. He leaves home early and spends the day amidst the heat and dust of electioneering with the teeming BSP cadres, supporters and office bearers, besides holding/attending meetings and interacting with people.

The BSP, a cadre-based organisation, has managed to keep its distinct and conventional form of door-to-door electioneering, helping forge a deeper connection with people, especially during elections.

Although the BSP’s personal-touch approach looks simpler, it is quite elaborate nonetheless. For