 "TMC supporters blow conch shells near a portrait of Bengali writer and philosopher Ishwar Chandra Vidyasagar, during an election roadshow, in Kolkata on Thursday | Photo: PTI")
Ahead of the last phase of voting, the Mamata-Modi battle has turned into a fight for the Bengali pride, abetted by the vandalising of the bust of iconic social reformer Ishwar Chandra Vidyasagar. While the desecration of the Vidyasagar bust remains an intriguing "whodunnit", the BJP has blamed the Trinamool Congress (TMC) squarely for the incident. The TMC, however, is projecting the incident as the BJP's insult to West Bengal.
Immediately after the incident, Chief Minister Mamata Banerjee and top TMC leaders changed their display pictures on Facebook and Twitter accounts with a photo of Vidyasagar.
The party's communication — visual and
