Narendra Modi vs Rahul Gandhi: Where the leaders stand on Google Trends

Business Standard takes a look at how these popular leaders compare in web and news searches on Google

With the Lok Sabha elections 2019 fast approaching, a rise in interest for political news and personalities has been palpable among people. How do we gauge the popularity of a political party or politician? Does Narendra Modi continue to be more popular than Rahul Gandhi among India’s tech-savvy citizens? Or have there been any obvious or surprising changes in interest patterns?

Any one digital tool or method may not be sufficient to gauge the overall popularity of a person or party, but Google Trends does give some indications of the interest a person or issue or party has been able