 "Brief: Star Health ties up with Bank of India for bancassurance")
Star Health Insurance and Bank of India entered into a corporate agency agreement to market the insurer's products across the bank's branches in the entire country. This tie-up will enable Star Health to leverage Bank of India's network of all branches and huge customer base across the country.
Dr S Prakash, Senior Executive Director, Star Health and Allied Insurance, said that the bancassurance channel has the potential to reach out to untapped sections of the market, which is the need of the hour.
With the alignment of our brands, people and processes, we hope to create huge value for all our customers on a long term basis. Star Health has collected premium of Rs 2,007 crore in the last financial year 2015-2016.
