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'Squid Game' frenzy helps Netflix top subscriber targets

"Squid Game" debuted on Sept. 17 and surprised executives by becoming the streaming service's most-watched original series in its first month

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Netflix | Netflix subscriber targets | streaming services

Reuters 

Global interest in Netflix Inc's Korean thriller "Squid Game" lured more new customers than expected in the recent quarter, boosting shares of the world's largest streaming service by 3% on Tuesday. After a sharp slowdown in the first half of the year, Netflix added 4.38 million subscribers from July through September to reach a worldwide total of 213.6 million. Wall Street analysts had projected 3.86 million new customers, according to Refinitiv data. Netflix enjoyed a subscriber boom last year as COVID-19 kept audiences at home, but growth stalled in the first ...

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First Published: Wed, October 20 2021. 02:07 IST
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