IPL's online viewership doubles this year, adds over 200 million viewers

Convergence is changing the way consumers are savouring entertainment, taking shopping decisions and even learning in schools and colleges. The first of a three-part series looks at how entertainment

IPL 2018, IPL, cricket

New Delhi
With more than 200 million viewers turning to the video streaming platform Hotstar to watch the 60-day Indian Premier League (IPL), which concluded on Sunday, a record 28 per cent

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First Published: May 28 2018 | 6:58 AM IST

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