The Strategist Quiz (#398)

1. The CEO of which company was quoted saying this: "We suck and trolls on the platform and we have sucked at it for years"?
    
2. Which whisky brand owns the legacy of being the first one to sign on Bollywood celebrities as brand ambassadors and for the past 35 years it is this Bollywood association and larger than life persona that has built the core identity of the brand?
    
3. A government crackdown on street drinking in Russia has impacted a beermakers revenues for whom Russia was one of the biggest markets. It recently appointed a new CEO to tackle its dwindling sales. It claims to be the 4th largest in terms of beer volume in the world. Name it.
    
4. Connect multi-brand fashion e-commerce businesses - Dafiti (Latin America), Lamoda (Russia and CIS), Namshi (West Asia), Zalora (Southeast Asia and Australia) and Jabong (India) and what do you arrive at?
    
5. This new car unveiled for Red Nose Day reacts to touch by lighting up and flashing its headlights and indicators, spraying water from the windscreen washer fluid spouts and moving as if it was chuckling, in addition to a laugh recorded by Red Nose Day legend Lenny. The Red nose day, a biennial telethon held in March, in the United Kingdom, is organised by a British Charity. Name the car and its brand."
    
6. Who owns the Savlon and Shower to Shower CPG brands?
    
7. The founder of this MNC was forced to flee the guillotine in France and on his voyage to US he and his family were reduced to eating soup made from boiled rats. They founded the company in the 1800s. Name the company.
    
8. Name the first and only private sector company in India to have built and certified an aircraft.
    
9. Haw, Hem, Scurry and Sniff are characters from a popular motivational business book. Name the book and its author.
    
10. Whose logo is this?
    

 

 

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: March 3 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.