A Coca-Cola executive has revealed that USA's second most favoured soda, Diet Coke, is under a bit of pressure from the public owing to its ingredients that have listed an increased amount of artificial sweeteners in recent years.
Head of the brand's North American and Latin American empire, Steve Cahillane, explained that the issue wasn't specific to Diet Coke, but many other diet foods and drinks in the country are facing the same concerns, the Huffington Post reported.
Cahillane, however, asserted that his firm believes very strongly in the future of Diet Coke, and is investing in boosting the soda's performance.
