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Salman Khan is richest Indian celebrity: Forbes

IANS  |  New Delhi 

superstar is the richest Indian celebrity, according to the 2018 Celebrity 100 list, which he has topped for the third consecutive year. has fallen out of the top 10 list.

The 2018 Celebrity 100 List rankings are based on estimates of entertainment-related earnings of celebrities. The period under consideration is October 1, 2017 to September 30, 2018.

The actor's earnings are pegged at Rs 253.25 crore. Salman, 52, cemented his place in the top spot thanks to the commercial success of his movies "Tiger Zinda Hai" and "Race 3". His earnings were backed by endorsements of several consumer-facing brands, and constitute 8.06 percent of the total earnings -- Rs 3,140.25 crore -- of the top 100 celebrities for the year, read a statement from Forbes.

Indian jumped one spot to the second rank, with total earnings of 09 crore, a sharp increase of 116.53 percent from the previous year. completed the top three, with Rs 185 crore in earnings in the period under consideration for the list.

With no movie releases in 2017, Shah Rukh Khan, who was at the second spot on the 2017 Celebrity list, fell out of the top 10. His earnings were down 33 percent this year, at Rs 56 crore from endorsements, placing him at rank 13 on the list.

Newly-wed broke into the top five on the Forbes India Celebrity 100 list -- the first woman celebrity to find place in the top five -- with earnings of 8 crore, placing her firmly at rank 4, thanks to the commercial success of "Padmaavat", and her brand endorsements.

Cricket star Mahendra Singh Dhoni rounded up the top five with Rs 101.77 crore, followed by (Rs 97.50 crore), (Rs 96.17 crore), Ranveer Singh (Rs 84.7 crore), (Rs 80.00 crore) and (Rs 74.50 crore) making it to the top 10.

There is mixed representation from the prolific South Indian film industry. There are 17 celebrities from the South this year against 13 on the 2017 list. The number of actors is down from 33 to 31, despite their cumulative earnings increasing by 12.89 percent from the previous year.

Brian Carvalho, Editor, Forbes India, said: "The Celebrity 100 is a definitive barometer of earnings of celebrities. Besides the earnings charts and cover stories on high-fliers like Sachin Tendulkar, and Deepika Padukone, we have also covered in the Celebrity 100 Special issue a whole new generation of celebrities -- the unlikeliest of stars from the hinterland, a from the ghettos and an activist from Kerala taking on misogyny head-on in the testosterone driven Malayalam film industry."

Indian cricket team all-rounder Hardik Pandya, with earnings to the tune of Rs 28.46 crore, was the highest gainer (in percentage terms), with his annual earnings rising nearly nine times.

Nayanthara, whose earnings stand at Rs 15.17 crore, is the only woman from the South Indian film industry to make it to the list, following the success of her dark comedy, "Kolamavu Kokila" and the thriller "Aramm".

--IANS

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(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Wed, December 05 2018. 11:28 IST
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