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While gold has always been the preferred, traditional choice of gift, this Diwali is different. The pandemic has made it difficult for shoppers to step out, purses have tightened, and gold is trading above Rs 50,000 per 10 grams.
During Diwali, you should invest or gift an asset that grows in value. Priti Rathi Gupta, founder of Lxme, backed by Anand Rathi Investment services, a financial planning platform for women says, “Buying gold or silver is considered auspicious as traditionally it was the only known store of value”. So, despite the high prices, many will still gift gold.
Nowadays, you can purchase
