Leading automotive parts maker Bosch today launched 'Bosch Energy and Building Solutions' (BEBS), a service-based line that will focus on energy generation and efficiency, in India.
"Globally, with over 1,500 clients across several industries, Bosch Energy and Business Solutions has significant expertise in the energy domain.
"With this portfolio expansion, we consolidate our position in the Energy business as a full-line solution provider, offering products, solutions and services," Bosch Limited Managing Director Steffen Berns told reporters here.
With this move, the company aims to expand and intensify operations in the energy sector to cater to the huge Indian market, he said, adding that the energy business in India will look at synergising its sales channels to offer efficient connected and complete energy solutions to customers.
As part of market penetration strategy, BEBS will combine direct selling as well as Bosch channel partners, Berns said.
"We shall combine our experience of energy services in Europe with local experts and execution teams to offer optimized and quality solutions to our Indian customers in both energy generation and efficiency segments," the head of Bosch's energy business in India, C M Venugopalan, said.
