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Analysis: Toys 'R' Us demise could spur merger boom in U.S. toy market


By Aishwarya Venugopal and Uday Sampath Kumar(Reuters) - The U.S. toy industry looks set for a flurry of mergers and acquisitions between smaller toy makers in the aftermath of the Toys 'R' Us bankruptcy, as they seek more scope and negotiating power with big box retailers Target and Walmart.Smaller toy companies that traditionally relied on Toys 'R' Us as a launch platform to sell and promote products, say it is difficult to develop relationships with mass retailers, which now have the country's biggest toy departments. They say retailers are increasingly picky about allocating display ...

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First Published: Wed, May 16 2018. 23:15 IST