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Exclusive: Toyota plans to roll into China's EV market in GAC Motor vehicle

Reuters  |  BEIJING 

By Norihiko ShirouzuBEIJING (Reuters) - Toyota Motor Corp is taking an unprecedented route to meet China's stringent green car quotas: its showrooms will sell an electric vehicle without the Japanese company's distinctive triple-oval logo.Instead, it will feature the label of GAC Motor, Toyota's Chinese partner, and will be built around GAC's lower-cost technology. The move - a first for Toyota - will give GAC access to the Japanese carmaker's stringent quality control, prestige and sales channel. For Toyota, it presents a quick way to meet Beijing's requirements that such vehicles represent ...

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First Published: Fri, May 18 2018. 09:30 IST