Page 2 - Ad Campaigns

My favourite ad campaign is 'Seatbelt Crew': V Spark's Atul Pratap Singh

It's no secret that a successful ad campaign plays with people's emotions and that's key in making them successful, he says

My favourite campaign is a Camay soap commercial from 70s: K V Sridhar Pops

'There was a time when we used to create great advertising which was awarded and rewarded at the end of the year. But now people are creating advertising for awards'

When advertising created celebrities

Airtel 4G girl Sasha Chhetri is a better-known face across India than most Bollywood starlets

87-year-old cricket-loving granny to be the face of a Pepsi ad campaign

Charulata Patel was spotted blowing a vuvuzela at the stadium in Birmingham in support of the Indian team

My best campaign is Google's India Inspires India, says Dheeraj Sinha

We picked up real use cases, stories from the ground as examples to highlight the kind of impact Google is having on people's life, says Sinha