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1 in 2 citizens surveyed, says received ads based on private conversation

There are many apps that ask users' permission to access their microphone; however, in many cases, users are not made aware for what reason their phone microphone is being used

Australian watchdog sues Meta over scam celebrity crypto ads on FB

The Australian consumer watchdog has filed a lawsuit against Meta, saying that the social network allegedly engaged in false, misleading or deceptive conduct by publishing scam advertisements

Australian watchdog sues Facebook-owner Meta over scam advertisements

Australia's competition watchdog filed a lawsuit against Meta on Friday, alleging the social media giant failed to prevent scammers using its platform to promote fake ads featuring well-known people

After 2-year break, Pro Kabaddi League back with new online advertisers

According to sources, Star Disney has sold 90 per cent of its inventories for the matches

Haryana govt spent over Rs 700 crore on ads for achievements since 2015

The Haryana government has spent over Rs 700 crore on advertisement of its achievements, announcements and functions since 2015. The information was placed before the state Assembly here on Friday in a written reply in response to a question raised by Congress MLA Aftab Ahmed. Ahmed had sought to know year-wise details of the amount spent by the government on newspapers, posters, Internet, TV and radio etc for advertisement of its achievements, announcements, birth anniversary of great personalities and functions since 2015. In response to the question asked, the government in the written reply gave details from the period January 2015 to December 13, 2021. Over Rs 596 crore was mentioned to have been given during the period for newspaper advertisements while Rs 96.34 crore was given for TV ads, Rs 21.76 crore for radio, Rs 1.19 crore for Internet and Rs 4.39 lakh for the posters.

Festivities, sporting events lift TV advertising volumes, up 11% in Oct

The volume of advertisements was also 23 per cent higher, compared with October 2019.

Google restricts ad targeting based on age, gender of people under-18

It also said it would turn off its "location history" feature, which tracks location data, for users under 18 globally

Instagram rolls out full screen, 30-second ads in Reels globally from today

Facebook is on a huge monetisation drive and now, Instagram users globally will see ads in short-video feature Reels from Friday

Television advertising resilient in May, volumes rise 64% YoY: BARC data

Marginal dip sequentially; for April and May combined, ad volumes surpass 2019 levels, helped by IPL: BARC data

Instagram reels to feature ads, sticker ads to debut on Facebook stories

Instagram has started testing advertisements in the feature in select nations like India, Brazil, Germany, and Australia, showing them in the middle of regular content posted by users

Volkswagen or Voltswagen? You choose

The VW joke, for whatever it was worth, still does not detract from the growing importance of electric vehicles in the world of tomorrow

In bad taste

What appears smart may not necessarily be sensitive. A tweet by Burger King UK on International Women's Day touched a raw nerve. It employed language that is usually characterised as misogynist

TV ad volumes in January-February touch five-year high, says BARC

When compared with last year, ad volume growth was 21 per cent, said BARC

Sebamed gets relief from Bombay HC in ad war with Hindustan Unilever

Bombay HC permits campaign to run with some modifications

A century after phony flu ads, companies hype dubious Covid-19 cures

The claims today are an echo from 1918, when an ad for Dr Pierce's Pleasant Pellets promised that the pills offered protection "against the Spanish Influenza."

Advertising sees a lull after IPL with no big spends likely in Nov and Dec

Properties like KBC, Indian Idol and Big Boss may not bring in the large numbers, next wave only around March-April, when the 2021 edition of IPL kicks in

Advertising body ASCI keeps track of brands, issues Covid-19 advisory

In the last three months, ASCI's has through its own National Advertising Monitoring Service also scanned nearly 250,000 ads

Controversy over Tanishq advertisement: Who said what & the story so far

Listen to the Podcast to know about the much talked about Tanishq ad controversy, which has attracted criticism as well as support from across the country

IPL 2020: BCCI invites bids for title sponsorship rights by Friday

The rights would be available for the August 18-December 31, 2020 period, and the bids would be opened by August 18, it said

IPL 2020: Vivo pullout may not hit revenues of Star Disney much

The broadcaster has ruled out any cut in the premium it charges for IPL advertising