Bmw Expansion
BMW plans to strengthen MINI brand with new models, wider sales expansion
German luxury carmaker BMW is looking to expand the MINI portfolio in India next year in order to cater to rising demand for the range beyond metro cities, according to the company's President and CEO, Hardeep Singh Brar. The company, which now has MINI Cooper, MINI Countryman JCW and MINI Convertible in its portfolio, is looking to expand its sales network in smaller cities and towns as the brand gains acceptance beyond major cities. "We are looking at a couple of more products under the MINI portfolio next year," Brar told PTI in an interaction. The luxury carmaker will be expanding its sales network further next year, adding locations like Jaipur, Lucknow and Ranchi, and all these small towns where the company has no presence currently. "We are present in about nine cities (for MINI). We want to double the number of cities next year, so that it has a presence beyond the metro cities. We are now slowly and gradually getting a lot of demand from the smaller markets as well," Brar
 "BMW plans to strengthen MINI brand with new models, wider sales expansion")
Policy support needed for expansion, says BMW's Vikram Pawah
The company is expecting double-digit growth in the March quarter, says Pawah
 "Policy support needed for expansion, says BMW's Vikram Pawah")
Fifty per cent of a BMW car's price is taxes, says Vikram Parwah
Power to lead will be the strategy for next 10 years for BMW India, according to its president
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