Page 4 - Fitness
WT20 World Cup: Women players confident of doing well, say fitness is key
Four Indian women cricketers, who are part of the T20 World Cup squad, have expressed confidence of doing well in the marqee tournament. The four players - Shafali Verma, Harleen Deol, Rajeshwari Gaekwad and Shikha Pandey - also stressed on the importance of fitness and preparation ahead of the mega event. The Indian women's cricket team will be aiming for much-needed consistency when it opens its bid for an elusive ICC trophy with the T20 World Cup opener against defending champions Australia at Sydney on Friday. "Fitness will be one of the key aspects at the T20 World Cup. The Indian team recognises this and we have paid a lot of attention to fitness and nutrition in our preparations for the World Cup," said Gaekwad, who has been associated with 'Fast&Up', a sports and active nutrition brand. "We have a good team of experienced and young players who will give it their all to ensure we make it till the top. We will be taking it one match at a time," added ...
 "WT20 World Cup: Women players confident of doing well, say fitness is key")
Mandira Bedi talks about life's curveballs and why she still feels grateful
Bedi has been very candid about battling what she now believes was undiagnosed and untreated depression in her thirties
 "Mandira Bedi talks about life's curveballs and why she still feels grateful")
How new brands are reshaping the fitness industry - and our bodies
A Hrithik Roshan Xtreme group session, a 3 am gym routine or a DIY home workout, it's all possible
 "How new brands are reshaping the fitness industry - and our bodies")
Flipkart plays big on fitness, sportswear as demand grows in tier-2 cities
The e-commerce platform is banking on an increasing sports and fitness clientele to make itself relevant across new towns
 "Flipkart plays big on fitness, sportswear as demand grows in tier-2 cities")
Fitness start-ups bet on corporate clients to keep their top lines healthy
Customers at the enterprise level give these start-ups a more predictable revenue model than that offered by price-conscious individual users
 "Fitness start-ups bet on corporate clients to keep their top lines healthy")
How this Indian start-up is bringing fitness closer to the masses
The unorganised nature of the fitness sector augurs well for fit-tech start-up Fitternity's growth
Fitness is 0 per cent investment with infinite returns: Narendra Modi
The campaign is aimed at encouraging people to include physical activity in their everyday lives
 "Fitness is 0 per cent investment with infinite returns: Narendra Modi")
How to pick up the most suitable gear for your daily fitness regime
Products in this segment are designed to cater to specific activities. Marathon shoes, for instance, are very different from the kind you'd use for zumba
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What do the rich and famous do when they aren't working? They work out
Today's HNI is a fitness freak, ready to go to any length to look good and feel great. A look at some of India's best fitness trainers who give personalised sessions to the country's who's who
 "What do the rich and famous do when they aren't working? They work out")
Being in shape may be as important for a long life as not smoking
Being out of shape increased someone's risk of dying early as much as smoking did, study found
 "Being in shape may be as important for a long life as not smoking")
Time to train: Keeping fit involves much more than cardiovascular workouts
Because your muscles and bones are inextricably linked, when you lose muscle you're at greater risk of osteoporosis, arthritis, chronic back pain, frailty and fractures
 "Time to train: Keeping fit involves much more than cardiovascular workouts")