Page 12 - Meesho

Trial & error: How India's new unicorn Meesho cracked social commerce code

Born in December 2015, Meesho's goal is simple-to help small businesses get online and sell through social media platforms such as WhatsApp, Facebook and Instagram

Meesho becomes unicorn after SoftBank-led $300-million fundraise

Social commerce opportunity in India is pegged at $16-20 billion by 2025

Facebook looks to ramp up investment in India, says MD Ajit Mohan

Last year, Facebook invested in Meesho, which provides resellers, who largely comprise housewives and small businesses, with a platform to sell their products across social networks.

Social commerce start-up Meesho raises $125 million led by Naspers

In June, Meesho raised funding from social media giant Facebook

Social commerce startup Meesho gets $125 mn funding from Facebook, Nasper

Meesho is part of a crop of new e-commerce companies that are trying to take advantage of social connections to facilitate sales

Social commerce platform Meesho targets 20 million resellers by 2020

Meesho claims to have created an alternative distribution channel by empowering housewives, aspiring entrepreneurs, students, to launch, promote their online businesses using social media channels