AI-based content firm Instoried raises $200 mn from GEM, seeks to go public

Funding comes in under 6 months after Instoried announced Series A round; firm says this makes it the fastest-growing deep tech startup led by a woman founder

Instoried, an artificial intelligence (AI)-based content marketing firm, said that it has signed an agreement with the GEM Global Yield LLC SCS (GEM), a $3.4 billion alternative investment group with offices in Paris, New York, and the Bahamas. Under the agreement, GEM will provide a Share Subscription Facility of up to $200 million, to be drawn at the option of the company, for a 36-month term following a public listing. The Bengaluru-based company said it seeks to go public via SPAC (special purpose acquisition company) or traditional IPO (initial public offering). Instoried calls itself a user-friendly, intuitive web platform designed