Amara now in Agra

In order to increase its countrywide presence by 100 per cent in the next 3-4 years, battery manufacturer Amara Raja Batteries Ltd (ARBL) launched its first branded battery showroom "Amaron Pit-Stop" in Agra last week.

ARBL Director (Automotive) G Indivar said the battery market in India was largely dependent on lead acid batteries and a major part of this market was occupied by local brands, leaving a considerable scope for branded manufacturers.

ARBL wants to open at least 100 "Amaron Pit Stops" in the country by the end of this year.